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CSIT 155 assignment: Writea blog post outlining who your target market is. Begin to think about how knowing more about your perfect customer will help you in the coming weeks as we start to promote this business online.
Here is a really short article in case you need a little more step by step direction, but be sure you read your assignments before beginning.

http://www.wikihow.com/Write-a-Target-Market-Analysis

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Ok so I am going to take this step by step with the information provided.

1. Identify your target market

• List all potential consumers. Include individual buyers, as well as other businesses and middlemen who re-sell your product to others.
  Individual buyers
  
• Segment your audience. Split them up into different groups of consumers, such as small business owners, office supply stores, or young families.
  Families, singles. small businesses, bigger corporations, etc...
• Determine who will benefit from your product or service the most. This is your target audience. Though you do not exclude other potential consumers from your marketing, focus your marketing campaign on this group.
  I mainly want to focus on families and singles. My biggest product that I will be offering is photo-restoration and manipulation alongside with graphic design work.  They are my niche.
  

2. Describe your target market demographically. - Skipped -

• Demographic information can often be found online as a compilation of different reports the federal government runs. Check the Census Bureau and Commerce Department websites.
• For businesses, demographical information includes where the business is located, how many branches they have, their annual revenue, number of employees, industry, and how long the business has been running.

3. Describe your target market psycho-graphically. - Skipped -

• Psychographic information is often found through surveys or focus groups. Though you can set these up yourself, it would be beneficial to hire a marketing research firm to help you structure the surveys, word questions carefully, and engage with focus groups in an effective way.
• For businesses, psychographic information can include the company's values or motto, how they wish to be seen by their own customers, and how formal or informal their work environment is.

4. Describe your target market behavioristically.

• Determine how important brand or company loyalty is to your target market.
  My target market would think company loyalty is very important.  Not so much branding
  
• Find out if your audience most heavily values convenience, a good price, or quality.
  If I had to list them in order of what my target market values most it would be:
  1. Good price - It's tough times on families and others & prices must standout for them to want to use my services.
  2. Quality - People are handing me over their memories! I better do a good job or else
  3. Convenience - It is important to make things easy but in this target market it think it's in the lower end...
     
• Discover how your target market usually pays for your product or service via market surveys.
• Ask if your customers prefer face-to-face interaction or an online store.
  Again people are handing me their photos and precious memories.  If I can meet up with them in person to comfort them in that I will do so and I think that would mean alot to them.  Big corporations seem unfeeling and I wouldn't trust them with some of my photographs!

5. Compile your results.

• Consider using graphs to help your organization visualize different numbers and percentages.
  Families and single people play a big part of my target market and I need to always consider this in the future.  They are the one creating new memories and wanting to preserve/ restore old ones and those are my future clients that i want to reach out to.